Brooklyn. It’s Manhattan’s tougher, realer, little brother. This Brooklyn Film Festival rebrand focuses on the up- and-coming, independent films and filmmakers from culturally diverse backgrounds who have a point of view rarely represented in film history. Brooklyn’s pride in its authenticity and visionary residents is represented in the design. Inspired by one of the first moving pictures, Eadweard Muybridge’s The Horse in Motion, a grid was decided on as a motif to carry throughout branding to reference film stills.