Fiorella is an Italian name with a beautiful meaning. This time the idea is to design a brand of pasta sauce. There are four flavors in total: tomato, chili, basil, and cream.
The choice of the typeface shows the long history of pasta sauce and reflects the Italian cultural background. In terms of color, a dark gray color is used to distinguish the different flavors. Below the typeface, a picture is placed on demonstrating to the consumer the flavors sold.