To better convey the cultural connotations of The Kite Museum and attract more visitors, I rebrand the museum based on my understanding of the structure of kites, which consist of two important parts: the kite body and the skeleton. I have transformed this concept into a visual composition of text and graphics, highlighting the most important features of kites. I use bright colors and smooth lines to create a light, graceful, and free atmosphere while emphasizing the craftsmanship and artistry of kite-making.
