The branding project for the Forbes Pigment Museum aimed to create a comprehensive visual identity that encapsulates the museum's central theme, "From Nothing to Wonder." Forbes Pigment Museum (FPM) is a museum that celebrates the journey of pigments - from their raw origins in nature to their magnificent role in the creation of art and culture, which is dedicated to exploring the "beauty of pigments," tracing their evolution from elemental substances to vibrant mediums that have defined human expression through the ages. This museum aims to unveil these stories, celebrating the beauty that arises from 'nothing' - simple earth, minerals, and organic compounds - to become 'something' - a spectrum of colors that speak to our souls.
