My redesign captures the true essence of Love Island, using bold, sensual imagery to engage and excite the show’s passionate, cult-like audience. The color palette is thoughtfully selected, inspired directly by the environment of the villa and its tropical surroundings—sunset skies, crystal-clear waters, and sun-soaked architecture—bringing authenticity and atmosphere to the visuals.
The logo redesign is rooted in the Love Island villa’s most iconic design element: neon signage. For dedicated viewers, the glowing phrases scattered throughout the space are instantly recognizable. I tapped into that visual language to create a logo that feels both familiar and fresh. The subtle flickering animation mimics the unpredictable nature of the island’s relationships—igniting, glowing, and sometimes fading.
