For this project we had to reimagine 3 items of our choice from the 99c store. We had to create a name, brand
identity, and packaging. I got fake mustaches, temporary tattoos, and candy cigarettes. I came up with the
direction to market it as sort of an emergency adult kit. Each item has harsh realities of becoming an Adult (Add
Alt) on the packaging such as, paying for everything yourself, losing your grandparents and even putting your
dog down.
