NYC Survival Kit
This project was developed as part of a Graphic Design Portfolio class, focusing on Public Announcement design.
The concept centered around creating a practical yet playful survival kit for tourists visiting New York City.
The kit included essentials like:
– a map of public restrooms in the city
– earplugs
– tissues
– hand sanitizer
Each item was designed with witty, engaging messages to make tourists feel both prepared and welcomed.
The project involved hands-on interaction with travelers at the airport. The kits were distributed directly, and their reactions were observed in real time.
This fieldwork offered valuable insights into how thoughtful, well-designed products can solve real-world problems while creating moments of delight.