Imprinté is a purpose-driven fashion campaign developed in my Fashion Campaign Course, blending creativity, compassion, and innovation. The brand empowers orphaned children by transforming their original drawings into wearable art—each piece telling a unique story. Proceeds from every purchase directly support the children's dreams and the orphanages they call home. The campaign includes a full branding suite: logo design, Instagram profile and content, clothing tags, shopping bags, retail store concepts, and a look book. Taking it a step further, Imprinté enters the metaverse with an interactive online gallery where users can explore each child’s artwork, read their stories, and learn how their support makes a difference. Each garment also features scannable artwork linked to its NFT page, providing transparent impact tracking. Backed by a creative team of a makeup artist, photographer, fashion stylist, and hair stylist, Imprinté is not just a fashion brand—it’s a movement of hope, art, and identity.
