This project is inspired by “Half A House,” a low-income housing concept by Chilean architect Alejandro Aravena. The concept begins with a partially completed home, allowing residents to gradually expand it based on their income and needs over time. Created for the exhibition Alejandro Aravena – Elemental at MoMA, the project develops a cohesive modular visual identity system across posters, banners, publications, tickets, and Instagram post, drawing from the work of his architectural collective, Elemental.
