Milk often erases its source, marketed as a “generic” from faceless herds. Ms.Daisy inverts that, creating intimacy—and discomfort—by collapsing distance between consumer and producer. This is milk not from “cows,” but from Daisy, or Bella, or Iris. Each carton ties the drinker to the animal who produced it, personifying the cow and forcing ownership of the act of consumption.