This project is a rebranding of 21st Century, reframing the existing supplement brand around the core concept of time-based nutrition. The system reorganizes products by morning, midday, and evening intake, aligning nutritional functions with the body’s natural daily rhythm. A time wheel–based graphic system was developed to visualize how nutrients are distributed and activated throughout the day. Color coding, typography, and radial layouts work together to clearly communicate timing, function, and routine across all touchpoints.
