Fierce is a decorative sans-serif typeface inspired by drag queens & Lil’ Kim. This typeface was made by applying lipstick, making a shape with my mouth then pressing paper to my lips to create the letter forms. Fierce is designed to be used for signage, editorial spreads & packaging. Feeling inspired, the posters are designed using photography by Austin Young for RuPaul’s Drag Race. The advertisements are meant to be seen as billboards and large subway ad.
