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JIMU: Size Does Matter

JIMU: Size Does Matter JIMU: Size Does Matter JIMU: Size Does Matter
From a hundred product ideas written down during one of our classes, we were to choose our favorite and create a marketing project around it. I chose "shrink machine". The name "JIMU" (gee-moo) originates from the Japanese word for shrink. Value Proposition: The "JIMU", a shrinking gadget, provides a hassle-free experience that saves time, energy, and space to offer the utmost convenience to every household or business. Everyday uses include home organization, moving, grocery shopping, and parking. Worldly uses include shipping materials and eliminating global waste. This is the ad concept design I created for it.

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