Electronic Arts Intermix

EAI is an archive of digital art and film in the heart of NYC. Even though their showroom is by appointment only, the content they pick is well worth the wait. The mouse cursor connects the human and electronic world, making it the perfect fit for the ‘A’ in the EAI. The identity takes inspiration from retro computer design. Way-finding, as well as signs, are all electronic, from screen walls to projectors.
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