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Paint Typeface + WAVE Festival Branding

Paint Typeface + WAVE Festival Branding Paint Typeface + WAVE Festival Branding Paint Typeface + WAVE Festival Branding Paint Typeface + WAVE Festival Branding Paint Typeface + WAVE Festival Branding Paint Typeface + WAVE Festival Branding
Designed for Richard Mehl's Spring 2019 typography class. We were instructed to make an "unconventional typeface" using a medium we haven't used before, forcing us to step outside of our comfort zones. Paint is the one medium I've hardly experimented with, so I figured this would be the perfect opportunity to finally do so. Using acrylic paint and various brushes and sponges, I mixed all my paint together and hand drew 6 variations of each letter so the typeface would have as much variation as possible. For the second part of the assignment, we had to apply our typeface to something. Since my typeface is so colorful and full of energy, I thought 'what better way to apply it than to create my own music festival?' WAVE MUSIC FESTIVAL, inspired by festivals such as Coachella and The Governor's Ball is a 3 day, 3 city experience where today's hottest musical artists come to perform for lively crowds on some of the city's largest stages.

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