For this project, I was given the prompt "redesign something that you already consider ‘great’ design".
With this in mind, I chose to work on a new strategy approach for Fiverr and develop a brand identity system that best adapts the ethos of the company.
The strategy is based off the idea of not being too serious and having fun along the way.
The brand system is based off the idea of dialogues between people and showcasing the fun personalities of the people on Fiverr.
