James Beard’s American Cookery book questions what it truly means to be American. American cooking is more than fast food. It is experimental, cultural, and open. The book design through both type setting and the use of materiality express these ideas. The use of dynamic type stress upon the fluid migratory nature of American Cuisine. The silver foil indicates a refined quality of the food while the vellum paper represents a version of America that is truly a melting pot of ideas.
