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National Geographic: Tag To Save

Integrated Campaign, School Project, 2015 "Human greed endangers countless species." To alert people to the importance of protecting wildlife, National Geographic created an integrated campaign to address the crisis. situation in wildlife. Besides print and OOH, I used 'Tag People’ function in Instagram to tag people and visualize what wildlife needs . Credit Jongha Park : au8ustrush.com / au8ustrush@gmail.com Daeboong Kim : whoisboong.com / whoisboong@gmail.com

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