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Urban Planning & Way-finding: The Bund

Urban Planning & Way-finding: The Bund Urban Planning & Way-finding: The Bund Urban Planning & Way-finding: The Bund Urban Planning & Way-finding: The Bund Urban Planning & Way-finding: The Bund Urban Planning & Way-finding: The Bund
The Bund is one of the most famous tourist attractions in Shanghai. What falls short is its existing navigation system, which is outdated. This project creates a branding system, a new navigation system, and related design for public usage.

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